The process I use to design user-centered interfaces

Using this process, it is possible to apply tools to a messy search for value propositions and align them with customers' needs.


Understanding the needs, behaviors, and preferences of the target users


Defining the project's goals and key outcomes


Consider the use cases, flows, and design specifications


Incorporating feedback from stakeholders and users

“People do not buy goods and services. They buy relations, stories and magic”

Creating things has always been a passion of mine, which led me to work as a designer.

Having worked with both B2B and B2C startups, I am capable of managing multiple projects simultaneously and prioritizing them. Among my experiences are UI, UX, user research, competitor analysis, and creating product specs that product teams and R&D can use to develop new features.

In my free time, I volunteer at MAX Impact and Code for Israel, creating technology solutions for non-profits.

Always open to joining projects that use technologies to help people, contact me if you think there is a match :)

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